The Team

(In Alphabetical order…)

Jay Begum
Enterprise Learning Officer


Jay has been with Cardiff University since February 2014 after relocating here from Norwich.  Working alongside Neil Coles on the Enterprise and Innovation in the Curriculum project, Jay is helping to put into action and develop the project objectives which aim to enhance the focus of enterprise education by working with academic lecturing staff and raising the profile of ‘enterprising capabilities’. Before this, Jay graduated with her PGCE and began her career in teaching within the FE sector as Course Leader & Lecturer of the BTEC Interactive Media Programme at City College Norwich.

Her aspirations to teach were driven by the work she carried out with BBC Voices in Norwich, helping to enhance the media workshop and production portfolio for film, music and radio as well as encouraging further community engagement.  Work also included projects such as BBC Norfolk Introducing, a weekly new music programme on BBC Radio Norfolk, the Jubilee Journalists Project and the helping to co-ordinate the internationally recognised BBC Music Video Festival.

As an educator and facilitator, Jay is dedicated to enhancing and putting a creative stamp on teaching & learning methods while encouraging the growth of enterprise and entrepreneurship here at Cardiff University.

Owen Bidder
Enterprise Project Officer

Owen greyscaleOwen was appointed as Enterprise Project Officer in May 2014. He was born and raised in Swansea, and is an alumni of Swansea University where he completed  BSc and MSc degrees in Biological Sciences and recently submitted his PhD thesis, publishing numerous research papers in international journals in the process. After all that studying, he understands the trials and tribulations of postgraduate study and wants to help others in their personal development to get added value from their time in university. During his PhD he began his own business with a friend that makes apps that identify wildlife, working on them during his evenings and weekends. The business went on to win awards for enterprise from the university and a national business pitch competition. He had so much fun, he decided to help other postgraduates do the same. His ambition is to help postgraduates develop the skills that make them enterprising, innovative individuals and future leaders, be that in business or research.

Owen coordinates the extracurricular programme of enterprise education events for postgraduate students, such as iSolve, which brings together postgraduate students from diverse disciplines in order to identify commercial opportunities for real-life technologies developed here at Cardiff University.

Dr. Catherine Bushell
Enterprise Manager

Catherine is the Enterprise Manager and leads the Cardiff University Enterprise Team. She founded Cardiff University Enterprise in 2008 as a focus within the University for extracurricular enterprise education and business start-up support. The Enterprise team has developed over the past few years from a lone voice to a 6 strong team of enthusiastic enterprise educators. Catherine’s main role now is to ensure that the team continues to encourage and enthuse students and graduates and nurture their innovative and enterprising abilities.

Following a PhD in plant sciences, Catherine decided that enterprise was more fun than tiny plants and started to grow enterprise activities instead. She completed an MSc in Entrepreneurship in 2008 and is currently participating in the International Entrepreneurship Educators Programme run by the National Council for Enterprise Education.

Neil Coles
Senior Enterprise Learning Officer

Neil leads on Cardiff University’s ‘enterprise and innovation in the curriculum’ project, which aims to work with academic lecturing staff to enhance the focus on building an ‘enterprise capability’ within research led learning.

Connecting with and recognising the benefits of enterprise education through his own post graduate studies in the late nineties Neil has become a practitioner and vocal supporter of this engaged way of learning. He has developed numerous programmes that have been used within compulsory, community and elective education. To support the approach he has always kept a breadth of international comparative research on idea development, venture creation, employability and has personally supported hundreds of individual businesses to start via a range of European and Welsh Government funded programmes.

Neil has spoken on the subject of enterprise education at international conferences’, delivered workshops for research driven academics, practitioners and students’ a like. He strongly believes enterprising personality traits can be developed and can help make graduates more employable. Neil has completed postgraduate qualifications in enterprise, education and through evidenced and on-going professional alignment, has recently been recognised as a fully qualified teacher.

Iheanyi Ibe
Enterprise Officer 

Iheanyi is an accredited and experienced Business/Enterprise Adviser working with clients in the commercial development of ideas, Business start ups and securing competitive advantage and increased profitability for existing businesses and projects.

His varied roles in the last 10 years, including being an Associate Lecturer in the University of West England’s Business School, have all revolved around business development projects and have continued to provide extensive experience in different sectors and industries (including retail management, product development, business training and Social Enterprises).

As an SME entrepreneur, he is passionate about educating marginalised and less privileged groups. He subscribes to the notion that ‘knowledge is power’. He also works with community groups, projects, students and other young people to increase their knowledge through developing enterprising skills so as to become self sustainable, employable and lead their own destinies.

Taren A Youngs
Enterprise Officer

TarengreyscaleTaren has worked at Cardiff University since May 2013 and is originally from Seattle, Washington. Taren studied at Central Washington University where she earned two BAs in History and Religious Studies and studied abroad at the University of Dundee. She decided to stay in Scotland and do some postgraduate work at St Andrew’s University before returning to Seattle to work for a large design, build and maintenance firm. Whilst working in the private sector she realised that she missed the UK and working within higher education and decided to return to Scotland. Before accepting the post at Cardiff University, Taren worked at Plymouth University in their Marketing, Recruitment and Outreach Teams specialising in printed publications, event coordination, school’s liaison and public speaking.

Taren leads on the implementation of the Welsh Government funded Youth Enterprise Strategy SE HUB project and manages and coordinates an extracurricular programme of enterprise education events and activities. She also acts as a mentor to the Enactus team. Taren is dedicated to the student experience and to working with students as partners in both business and learning.


Find us in the Centre for Skills, Enterprise and Volunteering on the 2nd floor of the Students’ Union.

To get in contact with any of the team, please email or call us on 02920 781442